Packaging · Labels · Boxes · Aix & France
Packaging built to sell on the shelf, not just to be admired. In Aix-en-Provence and across France, we design your packaging through the lens of cognitive science — and we print it.
The real stakes
On the shelf, your product has one second to catch the eye, be understood and spark desire. Beautiful packaging isn't enough: it has to win the battle for attention against dozens of competitors.
That is exactly what cognitive design delivers: packaging that guides the eye toward the key benefit and triggers the purchase.
Our difference
Contrast, focal point and a distinctive shape to break out of the aisle in a split second.
The key benefit first, the rest after: the eye grasps the essentials effortlessly.
Shades that signal the category, the emotion and the perceived quality of your product.
Weight, finishes, materials: packaging is also experienced by hand — a lever for perceived value.
Our services
Boxes, gift sets, pouches: packaging consistent with your brand identity.
Custom adhesive labels and back labels, designed for legibility and impact.
Gift packaging, bags, displays: extend the brand experience all the way to the point of sale.
Design AND production through our certified eco-friendly printing service.
Our method
Target audience, on-shelf competitors, constraints (format, material, regulations).
Hierarchy, focal point, colour: a design that captures attention and is understood fast.
In-context visualisation, adjustments and final sign-off before production.
Eco-friendly printing and delivery, across France and in Aix-en-Provence.
Responsible
Successful packaging accounts for technical constraints (die-cutting, folding, substrates) right from the design stage. We design responsibly: recyclable materials, FSC/PEFC-certified papers, plant-based inks — through our eco-friendly printing service. Packaging that is beautiful, sells and is responsible.
F.A.Q
The price depends on the product, the number of references and the variations. Free quote within 24h. VAT not applicable (art. 293 B CGI).
Yes: a studio in Aix-en-Provence and remote collaboration with brands all across France.
Yes: we design AND produce through our certified eco-friendly printing service. A single point of contact.
Designing the packaging around the path of the eye, the hierarchy and colour psychology to capture attention on the shelf and trigger the purchase.
A first concept within 72h; the full timeline depends on the number of references and printing constraints.
Design + printing, one single point of contact. In Aix-en-Provence or remotely, anywhere in France.